Monday, January 7, 2013

CIOs Become the Driving Force for Business Innovation | Marketing ...

By Business Wire

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January 7, 2013 09:33 AM EST

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CA Technologies (NASDAQ:CA) today announced the availability of ?The Innovative CIO: How IT Leaders Can Drive Business Transformation,? the latest book published by CA Press.

This pragmatic guide is designed to help Chief Information Officers (CIOs) become the leaders of innovation in their organizations and to meet innovation challenges head on. It provides valuable tips for identifying innovation sources and fostering an innovative spirit within the organization, as well as practical tools for evaluating, tracking and selling the value of innovation to the business.

Co-authors Andi Mann, George Watt and Peter Matthews quantify the benefits and risks of IT innovation, survey opportunities for innovation from existing and emerging technologies, and identify the organizational structures and processes that have proven to deliver ongoing innovation.

?Today?s CIOs understand the need to innovate quickly to help create new business opportunities, to find faster, easier and cheaper ways of completing tasks, and ultimately, to unlock their company?s full potential in order to remain competitive,? said co-author Andi Mann, vice president, Strategic Solutions, CA Technologies. ?This book targets IT and non-IT business leaders and others seeking to advance their careers. With valuable strategies that help to avoid common innovation pitfalls, readers can understand where to find innovation, and how to recognize, foster and capture it when it occurs.?

?The Innovative CIO? also includes case studies to help readers:

  • Take advantage of IT and business innovation opportunities created by new and emerging technologies;
  • Shift IT innovation from an afterthought to prime mover in strategic business planning ; and
  • Inject IT into the dynamic core of an organization?s culture, training, structure, practice and policy.

?This book provides real guidance and practical advice for CIOs who seek to lead innovation using the IT in their organizations,? said Professor Joe Peppard, Cranfield School of Management, UK, who provided the foreword for the book. ?The Innovative CIO shows how IT can help drive value from innovation, and how to innovate mindfully with IT through insightful examples and case studies. There are numerous takeaways that won?t leave readers disappointed.?

In addition, CA Technologies recently unveiled a new podcast series, ?Talking Innovation,? featuring interviews with experts on a range of topics related to innovation, including an interview with Mann. Visit the Innovation page to access the podcasts in the series and the Innovation Imperative site for additional success stories, trends and insights.

?The Innovative CIO? is available on Amazon and Apress. For more information about CA Press books and materials visit: http://www.ca.com/us/about-us/Innovation/CA-Press.aspx.

About CA Technologies

CA Technologies (NASDAQ: CA) provides IT management solutions that help customers manage and secure complex IT environments to support agile business services. Organizations leverage CA Technologies software and SaaS solutions to accelerate innovation, transform infrastructure and secure data and identities, from the data center to the cloud.?Learn more about CA Technologies at www.ca.com.

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Source: http://buyersteps.ulitzer.com/node/2502515

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