Wednesday, August 1, 2012

Twitter lifts suspension on user critical of NBC Olympics coverage

Facing an Olympic-sized public backlash, Twitter lifted its suspension of Guy Adams, a Los Angeles-based correspondent for London's Independent who had been highly critical of NBC's coverage of the 2012 London Olympics.

According to Adams, the micro-blogging service?which partnered with NBC for the summer games?alerted him of the reinstatement via email.

"We have just received an update from the complainant retracting their original request," Twitter wrote, according to Adams. "Therefore your account has been unsuspended."

No further was explanation given or apology offered by Twitter, Adams said.

Adams' account was suspended on Sunday, shortly after he tweeted the corporate email address of NBC's Olympics president, Gary Zenkel, whom Adams called the "moronic" executive behind the network's decision to tape-delay events for its prime-time U.S. broadcast.

[Also read: Critic of NBC has Twitter account suspended after network complains]

"I didn't publish a private email address, just a corporate one, which is widely available to anyone with access to Google and is identical to one that all of the tens of thousands of NBC Universal employees share," Adams argued. "It's no more 'private' than the address I'm emailing you from right now."

NBC released a statement on Monday confirming that it contacted Twitter.

"We filed a complaint with Twitter because a user tweeted the personal information of one of our executives," the network said. "According to Twitter, this is a violation of their privacy policy. Twitter alone levies discipline."

But according to the Telegraph, it was Twitter that informed NBC of Adams' tweet, not the other way around.

"Our social media [department] was actually alerted to it by Twitter," Christopher McCloskey, NBC Sports vice-president of communications, wrote in an email to the newspaper. "Then we filled out the form and submitted it."

[Related: Tape-delayed Opening Ceremony turns out to be ratings gold for NBC]

The NBC-Twitter partnership was announced earlier this month before NBC's coverage of the games began.

"During the games, Twitter is using its Olympics events page to highlight insiders' views, and to encourage people to watch NBC's on-air and online coverage," the companies said in a press release.

"If criticizing NBC over how it's handled the Olympic coverage were cause for suspension," Michael Gartenberg, a tech industry analyst for Gartner, quipped, "Twitter would pretty much be empty right about now."

There's been so much criticism of NBC's Olympics tape-delay on Twitter, in fact, a hashtag?#NBCFail?began trending on Saturday, the network's first full day of coverage. And a parody account?@NBCDelayed?was launched on Sunday.

"Tune in tonight for the Olympic Opening Ceremonies in Beijing," one tweet read.

Despite the criticism, the tape-delay appears to be working. NBC's coverage of the opening ceremonies on Sunday delivered a 23.0 overnight rating?the best ever for an Olympics held outside the United States.

Source: http://news.yahoo.com/blogs/lookout/twitter-suspension-guy-adams-nbc-olympics-192947947.html

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